Google Ads Conversion Tracking Blueprint By Top-Rated Seller + Live Support ( Preorder Booking )

Course Content

Start from here.. ⚡️

1. Free WordPress E-commerce website build for Conversion tracking practice

24:23
2. Free Shopify website build

17:57

Module 1: Basic Discussion About Web Analytics & Conversion Tracking

Module 2: GTM Integration Tutorials for Popular Platforms

Module 3: Data Layer Concepts (GTM)

Module 4: Google Analytics 4 (GA4) Fundamentals

Module 5: Various Form Tracking Techniques

Module 6: Call Tracking for Google Ads

Module 7: GA4 E-Commerce Tracking (Browser-Side)

Module 8: Server-Side Tracking Basics

Module 9: Google Analytics 4 Enhanced E-Commerce Tracking (Browser and Server-Side)

Module 10: Google Ads Web Conversion Tracking (Browser and Server-Side)

Module 11: Google Ads Conversion Tracking from Other Sources

Module 12: Offline Conversion Tracking

Module 13: Advanced User Behavior & Interaction Tracking

Module 14: Custom JavaScript for Google Ads Conversion Tracking

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Course Content

Start from here.. ⚡️

1. Free WordPress E-commerce website build for Conversion tracking practice

2. Free Shopify website build

Module 1: Basic Discussion About Web Analytics & Conversion Tracking

What is Web Analytics and Conversion Tracking

Why Tracking is Important for Google Ads / Business

Module 2: GTM Integration Tutorials for Popular Platforms

What is Google Tag Manager and Why Do We Use It?

Create Google Tag Manager (GTM) account

Add a User in Google Tag Manager

GTM Integration with WordPress

Shopify CMS Data Layer Enable & GTM Integration

GTM Integration with Wix (Live Project)

GTM Integration with Squarespace (Live Project)

GTM Integration with Other Platforms

Module 3: Data Layer Concepts (GTM)

Overview of Tags, Triggers, and Variables in GTM

What is the Data Layer and How to Enable It (Across All CMS Platforms)

How the Data Layer Helps with Google Ads Tracking

Module 4: Google Analytics 4 (GA4) Fundamentals

GA4 Account Setup

Data Stream Configuration

GA4 Tag Setup via GTM

Enhanced Measurement Events

Recommended & Custom Events Overview

Module 5: Various Form Tracking Techniques

Tracking form submissions using a page URL redirect

Using form submission triggers in GTM

Tracking forms with element visibility triggers

Button click tracking for form conversions

Custom listener setup for Contact Form 7, Calendly, HubSpot, and Gravity Forms

iFrame form tracking methods

Ajax form tracking using custom Ajax listeners

Cross-domain form tracking setup for multi-step journeys

Module 6: Call Tracking for Google Ads

Track calls from call extensions

Track click-to-call from mobile ads

Track calls from the website using forwarding numbers

Set up call conversions in Google Ads

Module 7: GA4 E-Commerce Tracking (Browser-Side)

GA4 E-Commerce Schema Overview

Page View, View Item, Add to Cart, Checkout, and Purchase Tracking

Dynamic Parameter Setup (Product ID, Price, etc.)

E-Commerce Event Setup via GTM (Browser-Side Only)

Preparing Events for Google Ads Conversion Import

Module 8: Server-Side Tracking Basics

What are First-Party and Third-Party Cookies

How iOS 14.5 and Browsers Block Tracking

Difference Between Client-Side and Server-Side Tracking

Tools for Server-Side Tracking: Stape.io and Google Cloud

How to Set Up a Server to Keep Tracking Working for Google Ads

Module 9: Google Analytics 4 Enhanced E-Commerce Tracking (Browser and Server-Side)

Introduction to GA4 Enhanced E-Commerce Tracking

Page_View Event Setup (Browser and Server-Side)

View Item Event Setup (Browser and Server-Side)

Add_to_cart Event Setup (Browser and Server-Side)

Begin_checkout Event Setup (Browser and Server-Side)

Purchase Event Setup (Browser and Server-Side)

Module 10: Google Ads Web Conversion Tracking (Browser and Server-Side)

Conversion Tracking for Lead Generation

Google Ads Enhanced Conversion Tracking for Purchase

Conversion Tracking for Add to Cart Events

Conversion Tracking for Begin Checkout Events

Module 11: Google Ads Conversion Tracking from Other Sources

Remarketing & Dynamic Remarketing Tag Setup

Android App Installation Tracking

Importing Goals from Google Analytics 4 into Google Ads

Module 12: Offline Conversion Tracking

Google Ads Offline Conversion Tracking

Module 13: Advanced User Behavior & Interaction Tracking

Hotjar Integration and Behavior Tracking

Microsoft Clarity Setup and Insights

Module 14: Custom JavaScript for Google Ads Conversion Tracking

Tracking Dynamic Values from the DOM Using GTM Variable Builder, JS Path, and DOM Element Variable

Tracking Dynamic Form Fields for Event Match Quality Without DataLayer

Passing Dynamic Values Between Pages Using LocalStorage and SessionStorage

Tracking Array-Based Items Using Custom JavaScript

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